A leading global media measurement and optimization platform
IAS delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. Our mission is to be the global benchmark for trust and transparency in digital media quality. We do this through comprehensive, enriched data that ensures ads are seen by real people in safe and suitable environments.
We Innovate
We build cool stuff. Innovation is at the core of what we do. We build products, deliver solutions, and generate ideas that provide valuable functions for our customers.
We Are Accountable
We hold ourselves and each other accountable for our conduct with teammates and our customers. We take full ownership for our deliverables.
We Are One Team
We value and rely on each other. We are inclusive. We show up for each other, and we act with empathy and consideration for the benefit of the team. None of us succeeds if our team doesn’t succeed. So, we never say “that’s not my job.” #WeAreOneTeam
We Do the Right Thing
Regardless of whether anyone is looking or not. We act with honesty, transparency, and integrity in working with each other and with our customers.
We are customer obsessed
We put the customer front and center of everything that we do. Our customers’ success is our success
We have a Bias for Action
Speed matters in business. We move at high velocity and we privilege risk-taking.
Big ideas start here
We are innovators in a rapidly evolving digital ad landscape, focused on providing you with quality solutions. Our powerful, real-time data gives you accurate performance insights for faster optimization and stronger results. But it’s not just data. It’s insights, machine learning, and AI, which together offer a deeper understanding of how your digital media performs — and why.
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Founding year
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Global employees
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Countries where customers activate our solutions
“We Are One Team” is our company value and commitment to create an environment where everyone is empowered to bring their authentic selves to work. Our diverse backgrounds, perspectives, and life experiences create our unique team and fuel our innovation. We execute on our diversity, equity, and inclusion (DEI) goals through numerous programs including our employee resource groups, an employee-led DEI council, benefits, and more. Our values guide us — we live them every day, measure our success, and continuously evolve.
PARTNERSHIPS BUILT TO DRIVE INNOVATION
We work with digital leaders and ad tech partners to co-innovate solutions that help ensure media quality, everywhere it counts. Whether you are an agency, advertiser, publisher, or platform, you can be confident that you have access to a massive digital footprint. We work with thousands of media partners and countless technology companies so you can verify and optimize your campaigns globally.
RESULTS YOU CAN COUNT ON. INSIGHTS YOU CAN TRUST.
We measure and analyze trillions of global data events every month. That’s trillions of reasons to trust that our insights uncover media quality developments in real time and at scale—giving you the tools and control to maximize your digital media quality. Our solutions are trusted across all channels, formats, and devices around the globe. We’re constantly identifying trends and solving challenges in digital media — and we share that expertise with our customers, so that you can be well-informed in an evolving industry
We are a global leader in media measurement and optimization. Our product innovation, partnerships, industry expertise, customer service, and vision define the meaning of excellence and quality in our industry. We deliver our annual Media Quality Report to serve as your benchmark for success in the evolving digital landscape and drive the entire industry forward, together.
