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Tech isn’t always equitable, which is why our solutions center on trust and transparency; we empower through information. By cultivating a more diverse and inclusive workplace, making tangible commitments to social change, and emphasizing a feedback-positive environment for both our clients and employees, we are creating a greater sense of belonging and building better digital solutions.
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Diversity and inclusion (D&I) are taking center stage as consumers push for brands to reflect modern culture in their marketing efforts. But with consumers increasingly wary of campaigns that miss the mark, how can marketers mindfully meet consumer needs through authentic D&I efforts?
We're proud to receive the first-ever Media Rating Council (MRC) accreditation of viewable impressions on CTV. This respected accreditation includes measurement of video-tracked ads, impressions, and related viewability metrics – including general invalid traffic detection – in CTV environments.
The digital landscape is prioritizing privacy now more than ever before. Internet users worldwide understandably want to ensure security when browsing the web. However, fraud can be found anywhere – even in apps that may identify themselves as safe.
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