Vista Equity Partners + IAS
Ushering in a New Age of Ad Innovation
In June 2018, Vista Equity Partners (Vista) acquired Integral Ad Science (IAS), a leading global media measurement and optimization platform. Vista is a leading global technology investor that invests in enterprise software businesses across private equity, private credit and permanent capital. Vista has supported IAS in enhancing its industry-leading products and driving global expansion. Although Vista remains a significant investor, IAS completed an initial public offering in June 2021 and is now publicly traded on the Nasdaq Stock Market under the ticker “IAS.”
A Partnership of Progress
Vista’s investment in IAS has helped unlock business transformation, leading to global product innovation and expansion into new markets. With the support of Vista, IAS’s mission is to be the global benchmark for trust and transparency in digital media quality for the world’s leading brands, publishers and platforms. Pursuing both organic and inorganic growth opportunities, IAS has expanded to over 800 employees globally and today serves customers in more than 111 countries. Over the course of IAS’s partnership with Vista, the company has completed several acquisitions, including Amino Payments, Publica, and Context.
Learn More About Vista Equity Partners
Robert F. Smith, Vista’s Founder, Chairman and CEO, founded the firm in 2000 to pursue the opportunity in enterprise software — a nascent industry at the time. Over the last 25 years, Vista has built a powerful value creation ecosystem to support its private equity portfolio companies with technological expertise and operational guidance to foster sustainable growth. The firm also has a private credit strategy which invests across sponsored and non-sponsored investments. Vista’s Private Wealth Solutions business provides eligible investors with the opportunity to invest in enterprise software. In recognition of Vista’s success, the firm was awarded the 2023 Global Technology Private Equity Firm of the Year by Private Equity International (PEI).
To learn more about Vista, connect with the firm on X, LinkedIn, Instagram, Facebook and by subscribing to its YouTube channel.
