Efficiency & Optimisation Archives

Drive marketing outcomes with IAS’s Total Visibility Dashboard

Drive marketing outcomes with IAS’s Total Visibility Dashboard Optimise towards the most efficient and high-quality paths in-flight with IAS’s Total Visibility. Now you can access insight into the quality, supply path, and cost of programmatic ads in near real-time, all...

May 25, 2022

Case Studies Channels Efficiency & Optimisation Programmatic Proprietary Platforms

IAS Latest & Greatest Case Studies!

Let’s take a look at some of our outstanding Case Studies. Context Control Case Study – Bench Media This fantastic case study with Bench Media shows some impressive results for several advertisers using IAS’s Context Control Targeting Solution. Click here...

December 14, 2021

Research Report: Perfecting Your Supply Path

Efficiency & Optimisation Programmatic Research

Research Report: Perfecting Your Supply Path

After years of growing adoption, programmatic advertising has accelerated to the forefront of media buying, becoming the undisputed choice for purchasing top ad formats. The majority of ad buyers are currently implementing or planning to implement supply path optimisation (SPO)...

November 17, 2021

OMG HK Reduces Tag Wrapping Time by 80% for IKEA by Using IAS’s Automated Tag with Google

Case Studies Efficiency & Optimisation

OMG HK Reduces Tag Wrapping Time by 80% for IKEA by Using IAS’s Automated Tag with Google

Omnicom Media Group (OMG), known for driving efficiencies on behalf of clients, proved its ability to meet quick turnaround times from initial briefs to go-live for two recent campaigns. To accelerate, automate, and streamline the processes of getting campaigns live,...

October 11, 2021

Efficiency & Optimisation Featured Programmatic

Event On-Demand: IAB Measure Up 2021

IAB MeasureUp 2021 Now Available On-Demand! Watch our presentation at the recent IAB MeasureUp 2021 event which saw Clem Birdsall, Strategic Partnership Director ANZ and Chanel Barta, Head of Customer Success ANZ, discuss driving trust and transparency in the programmatic...

September 30, 2021

Case Study: Drive Operational and Financial Efficiencies by Using IAS Automated Tag with Google

Case Studies Efficiency & Optimisation Uncategorized @apac

Case Study: Drive Operational and Financial Efficiencies by Using IAS Automated Tag with Google

As the world’s largest media network, OMD is known to drive efficiencies on behalf of clients and pride themselves on the quick turnaround times from campaign briefs to the campaign go-live. However, tag wrapping has been traditionally time-consuming. To accelerate,...

July 19, 2021

Integral Ad Science Acquires Amino Payments

Efficiency & Optimisation Programmatic

Integral Ad Science Acquires Amino Payments

Sydney, Australia – January 14, 2021 – Integral Ad Science (IAS), the global leader in digital ad verification, today announced that it has acquired Amino Payments, a leading provider of programmatic advertising transparency. This acquisition furthers IAS’s commitment to deliver...

January 14, 2021

Category: Efficiency & Optimisation

Drive marketing outcomes with IAS’s Total Visibility Dashboard

IAS Latest & Greatest Case Studies!

Research Report: Perfecting Your Supply Path

OMG HK Reduces Tag Wrapping Time by 80% for IKEA by Using IAS’s Automated Tag with Google

Event On-Demand: IAB Measure Up 2021

Case Study: Drive Operational and Financial Efficiencies by Using IAS Automated Tag with Google

Integral Ad Science Acquires Amino Payments

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Drive marketing outcomes with IAS’s Total Visibility Dashboard

IAS Latest & Greatest Case Studies!

Research Report: Perfecting Your Supply Path

OMG HK Reduces Tag Wrapping Time by 80% for IKEA by Using IAS’s Automated Tag with Google

Event On-Demand: IAB Measure Up 2021

Case Study: Drive Operational and Financial Efficiencies by Using IAS Automated Tag with Google

Integral Ad Science Acquires Amino Payments

Access the content now.

Access the case study now.

Access the guide now.

Access the research now.

Sign up for insights right to your inbox.

Download Content

Subscribe now