Gain radical transparency and efficiency across the open web
Ensure your media buys on the open web deliver the results you want. Drive efficiency and Quality Impressions™ with powerful insights and precise targeting that only an industry leader like IAS can provide.
Discover how we can help enhance your media buys with our toolkit.
Verify, optimize, and control every Open Web media campaign
As your open web investment grows, so does your need for radical transparency. We’ll help you verify the quality of your impressions, ensure the integrity of your brand, and optimize your campaign effectiveness. Our proprietary data science and human verification technologies were designed by leading academics in the AI and machine learning fields. We offer one of the most comprehensive open web ad fraud solutions in market, plus exclusive sentiment and emotion-based targeting and avoidance for your contextual buying needs.
Gain proactive protection within the world’s largest demand-side platforms.
0%
0%
of media buys across the open web are wasted due to a lack of transparency in the supply chain
The increasing complexity and scale of open web targeting and pre-bid advertising means you need the most efficient buys and the fastest campaign optimization. Our solutions deliver both.
Achieve optimal media quality results and hit KPIs without worrying about mid-flight optimization. Ensure your ads are seen by real people in safe environments and maintain quality control for display and video ads with predictive, real-time data that’s easily accessible within the world’s largest DSPs.
Experience automation in mere seconds. Spend less time tagging and more time optimizing with Automated Tag, our first-to-market solution for efficient tag management. Stay ahead of the competition with an automated workflow that lets you focus on campaign performance — without ever leaving your ad server’s platform.
Activate more efficient campaigns, protect your spend, and deliver better ROI with Total Visibility™ — an exclusive, industry-first solution that delivers radical transparency into your media buys across the open web.
IAS delivers innovative, industry-leading digital advertising solutions that are designed to drive superior results. Take a look at our full measurement and optimization product suite to learn how IAS helps your brand stay ahead of the competition.
With IAS’s pre-bid integration, marketers can scale their Sponsored Content ad campaigns to reach professional audiences and achieve up to a 3x increase in conversions.
– Kamakshi Sivaramakrishnan, Senior Director Product Management
LinkedIn Marketing Solutions
Get deeper insights into cutting-edge open web solutions at the IAS Insider.
Your success is what drives us. Our global Help Center and customer success team can quickly address any questions you have about our open web solutions at any point.
