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The currency of data is evolving in the digital advertising world. With context becoming more important than ever, we’re introducing our Control Panel – a suite of reporting and planning tools that Context Control Targeting clients can utilize as added value to both help plan and optimize their campaigns.
LinkedIn has become a ubiquitous tool in professional networking and career development. In fact, chances are you may have used LinkedIn to find your current role, connect with colleagues, or scroll through to read the latest industry thought leadership. However, the career-oriented platform is far more than just a place for consumers to network.
IAS is excited to announce that we've expanded our partnership with TikTok to measure viewability, invalid traffic, and app-level brand safety globally.
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