New IAS Report Finds Majority of Media Experts Are Concerned About Digital Audio Ad Fraud, Audibility Metrics
Results surfaced substantial apprehension regarding ad fraud on digital audio.
New IAS Report Uncovers How Misleading Content Impacts Digital Advertising
New research reveals the industry’s lack of “clear guidelines” regarding advertising alongside misinformation NEW YORK – June 6, 2022 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released its “Misinformation & Media Quality” report...
IAS Signal is Enhanced to Include Total Visibility™ Dashboard
Drive marketing outcomes with IAS’s Quality Path Optimization (QPO) Solution NEW YORK, May 25, 2022 — Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced enhancements to IAS Signal that will incorporate the Total VisibilityTM...
IAS Enhances Contextual Targeting ROI Tools with Launch of ‘Control Panel’
NEW YORK, May 17, 2022 — Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, announced today its Control Panel, a suite of reporting and planning tools that Context Control customers can use as an added value....
Integral Ad Science Names Yannis Dosios as Global Chief Commercial Officer
Former Twitter Executive to oversee IAS’s global sales, marketing, and customer service organization May 12, 2022 – New York, NY – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced the appointment of Yannis Dosios...
IAS Reports First Quarter 2022 Financial Results
Total revenue increased 33% to $89.2 million; programmatic revenue increased 53% Net income of $1.2 million, or $0.01 per share; adjusted EBITDA increased to $24.8 million at a 28% margin Announces CFO transition plan NEW YORK, May 11, 2022 /PRNewswire/...
IAS Expands Partnership with TikTok to Measure Viewability and Invalid Traffic Globally 
NEW YORK – May 9, 2022 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced additional services to its partnership with TikTok. In addition to the IAS Brand Safety Solution launched last September, IAS...
Digital Streaming Platforms Win Out In Major Sports Ad Experiences, IAS Research Finds
90% of U.S. Streaming Consumers Prefer Streaming Over Traditional TV NEW YORK – April 28, 2022 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released new research showing that most U.S. consumers feel that...
IAS Continues Reporting Innovation by Enhancing IAS Signal with Unified View and Attention Metrics
NEW YORK, April 5, 2022 — Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, announced new reporting enhancements that provide advertisers with a unified view of their global campaigns. Clients will now be able to analyze...
IAS Media Quality Report Finds Brand Risk Rates Dipped to Historically Low Levels, Aided by Context-Based Strategies
NEW YORK – March 30, 2022 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released the 16th Edition of its Media Quality Report (MQR). Based on the analysis of billions of global data events...
