Portfolio categories: News

Collaboration marks a critical step in IAS’s vision to build the independent trust infrastructure for advertising in the AI era NEW YORK – October 5, 2026 – As artificial intelligence rapidly reshapes digital advertising, marketers face a critical new challenge:...

As AI-generated content is rapidly evolving the media ecosystem across digital channels, new global benchmarks show that premium video, mobile media efficiency, and sustainable supply chains directly drive measurable business growth. NEW YORK – July 09, 2026 – Integral Ad...

Advertisers gain a more direct path via Viant’s Direct Access to high-quality streaming inventory from Publica publishers NEW YORK — July 8, 2026 — Publica by IAS, a leading ad serving and monetization platform for Connected TV (CTV), today announced...

Accomplished AI and technology executive to lead IAS’s next phase of innovation and growth; Lisa Utzschneider to serve as Special Advisor to the Board through year-end NEW YORK — July 7, 2026 — Integral Ad Science (IAS), one of the...

Context Control segments offer advertisers enhanced precision for programmatic podcast audio and video, launching first via The Trade Desk and the Spotify Ad Exchange. NEW YORK – June 16, 2026 – Integral Ad Science (IAS), a leading global platform that...

IAS AI-Driven Total Media Quality (TMQ) now brings independent, third-party brand safety & suitability measurement to YouTube Audio Ad campaigns NEW YORK — June 11, 2026 — Integral Ad Science (IAS) today announced the expansion of its AI-driven Total Media...

NEW YORK – May 18, 2026 – Integral Ad Science (IAS), a global leader in media quality, today announced the expansion of its AI-driven Meta Content Block List optimization solution to Threads feed. This expansion of its Social Optimization solution...

‘IAS Total TV’ unlocks show, genre and rating transparency measurement across Disney, NBCUniversal, Paramount and Prime Video, plus multiple opted-in publishers using Publica enabling advertisers to enhance brand suitability while increasing campaign outcomes NEW YORK — April 27, 2026 —...

NEW YORK — April 20, 2026 — Integral Ad Science (IAS), a global leader in media quality, today announced a significant expansion of its Total Media Quality (TMQ) coverage for TikTok. This expansion into four new ad formats, including Search...

Webby Nomination Spotlights IAS Agent as “The Marketer’s Advertising Compass” NEW YORK – April 1, 2026 – Integral Ad Science (IAS),  a leading global media measurement and optimization platform, today earned a prestigious finalist nomination in the 30th Annual Webby...

Netflix Head of AI, Members and former Google AI and engineering leader brings deep experience scaling AI to IAS  NEW YORK – March 12, 2026 – Integral Ad Science (IAS), a global leader in media quality, today announced that Kamelia...

Certification Demonstrates IAS’s Ongoing Commitment to the Highest Standards of Governance and Responsible Artificial Intelligence NEW YORK – Feb. 12, 2026 – Integral Ad Science (IAS), a global leader in media quality intelligence, today announced it received annual recertification for...