IAS Threat Lab Calls for Industry To Update Ads.txt Files to Stop Growing Bot Scheme
IAS issues a threat alert for 404bot, a growing bot scheme generating fake browser data & creating fabricated URLs in order to steal advertisers’ media spend.
Rise of Streaming and Death of the Cookie Top of Mind for Digital Media
Privacy concerns, the impending death of the cookie & the explosion in streaming TV top marketers' 2020 agendas, according to a new IAS report.
Integral Ad Science Named a ‘Best Place to Work’ in New York and Chicago
IAS announced it was included on both Built In NYC and Built In Chicago’s lists of Best Places to Work in 2020.
Integral Ad Science Acquires ADmantX, Market Leading Provider of Semantic-Based Solutions for Contextual Advertising
The IAS acquisition of ADmantX brings together the leading provider of cognitive semantic-based solutions with IAS’s suite of ad verification products.
Integral Ad Science doubles down on fraud prevention efforts with Threat Lab
IAS announced the expansion of their Threat Lab, doubling down on their efforts to find, catch, and protect against malicious invalid traffic and fraud.
IAS and GroupM boost campaign performance for Radisson, Toyota, and Kvik
IAS & Group M released the results from their series of research studies, which examine how Online Conversion Lift analysis led to higher ROI.
Integral Ad Science Accelerates Growth with Chicago Market Expansion
Sept. 12, 2019, Chicago, Ill. – Leading digital ad verification company, Integral Ad Science (IAS), today announced an expansion of its Chicago presence with the opening of a new office located in the heart of Chicago’s business district – the...
Media Quality Report Sets Local and Global Benchmarks
Measuring over 1 trillion media metrics daily, IAS offers benchmarks for ad campaign and inventory quality in the 2019 report.
Integral Ad Science Names Chance Johnson as Chief Revenue Officer
August 19, 2019 – New York, NY – Integral Ad Science (IAS), the global leader in digital ad verification, today announced the appointment of Chance Johnson as Chief Revenue Officer. Johnson, who most recently served as the Senior Vice President...
Google Integrates OM SDK Into Their Mobile In-App Offering
Over 85% of in-app display and video impressions in AdMob and Google Ad Manager now allow buyers to take viewability measurements using IAS August 15, 2019, New York, New York –– Advertisers can now more easily verify their Google in-app...
