News Archives

Integral Ad Science Ad Verification Program Goes Live With Netflix

IAS partners with Netflix to provide advertisers with essential verification metrics for the new ad-supported plan NEW YORK, March 20, 2023 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today launched Viewability and Invalid Traffic...

March 20, 2023

IAS Reports Fourth Quarter and Full Year 2022 Financial Results

Fourth quarter revenue increased 15% to $117.4 million Fourth quarter net income increased to $11.5 million at a 10% margin; fourth quarter adjusted EBITDA increased 20% to $40.0 million at a 34% margin Provides 2023 first quarter and full year financial growth...

March 1, 2023

News

Twitter and IAS Partner to Provide Advertisers with Brand Safety and Suitability Measurement

With Tweet-level analysis, advertisers can better understand the content that appears adjacent to their ads on Twitter’s feed.

January 24, 2023

IAS Partners with Gadsme to Provide Greater Transparency for In-Game Advertising Performance

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IAS Partners with Gadsme to Provide Greater Transparency for In-Game Advertising Performance

The partnership will help advertisers measure media quality for their in-game campaigns New York, December 15, 2022 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced a first-to-market partnership with Gadsme, a premium in-game...

December 15, 2022

IAS Case Study Reveals In-View Ads Tripled the Return on Ad Spend Compared to Not-In-View Placements

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IAS Case Study Reveals In-View Ads Tripled the Return on Ad Spend Compared to Not-In-View Placements

In partnership with Catalina, the study explores how a major consumer packaged goods brand drives sales through the use of display advertisements in both mobile and desktop environments. NEW YORK, 22 Nov 2022 — Integral Ad Science (Nasdaq: IAS), a global leader...

November 22, 2022

New IAS Report Finds Quality Path Optimization Drives Improved ROI and Supply Chain Visibility

News Press Releases

New IAS Report Finds Quality Path Optimization Drives Improved ROI and Supply Chain Visibility

More than 89% of digital media experts endorsed multiple benefits of using QPO over SPO NEW YORK – November 16, 2022 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released its latest research, Constructing...

November 16, 2022

News

IAS Expands Partnership with TikTok to Provide Leading Comprehensive Third-Party Brand Safety Measurement Suite for the Platform

With this expansion, IAS leads the industry in being able to provide end-to-end support for marketers on TikTok.

October 17, 2022

IAS Selected to Provide Transparency to Netflix’s Advertising Platform

News

IAS Selected to Provide Transparency to Netflix’s Advertising Platform

Using IAS’s Viewability and Invalid Traffic (IVT) verification, brands and agencies will gain insights on campaign reach and engagement to drive outcomes and shape marketing strategies.

October 13, 2022

IAS Integrates Good-Loop’s Green Media Technology to Offer Carbon Emissions Measurement for Digital Advertisers

News

IAS Integrates Good-Loop’s Green Media Technology to Offer Carbon Emissions Measurement for Digital Advertisers

The partnership will see Good-Loop’s carbon measurement solution integrated into IAS’s reporting platform, IAS Signal.

September 20, 2022

IAS Media Quality Report Finds Ad Buyers Must Rethink Viewability Optimization in Changing Ad Market

News

IAS Media Quality Report Finds Ad Buyers Must Rethink Viewability Optimization in Changing Ad Market

The results empower ad buyers and sellers with the preeminent industry benchmarks to measure campaign and inventory quality into the next year and beyond.

September 14, 2022

New IAS Report Finds Majority of Media Experts Are Concerned About Changing Policies Impacting Their Digital Media Buys

Press Releases

New IAS Report Finds Majority of Media Experts Are Concerned About Changing Policies Impacting Their Digital Media Buys

Study uncovers U.S. consumers and digital media experts' perspectives on the future of privacy-first advertising and the role of media quality solutions in moving the industry forward

August 22, 2022

IAS Announces Audio Ad Verification Certified for Use on Pandora’s Platform

Press Releases

IAS Announces Audio Ad Verification Certified for Use on Pandora’s Platform

Providing Transparency to Advertisers for their Audio Campaigns NEW YORK – July 11, 2022 – Integral Ad Science (Nasdaq: IAS), a global leader in digitalmedia quality, today introduced its third-party ad measurement technology to the digital audiostreaming medium. Tested and...

July 11, 2022

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Portfolio categories: News

Integral Ad Science Ad Verification Program Goes Live With Netflix

IAS Reports Fourth Quarter and Full Year 2022 Financial Results

Twitter and IAS Partner to Provide Advertisers with Brand Safety and Suitability Measurement

IAS Partners with Gadsme to Provide Greater Transparency for In-Game Advertising Performance

IAS Case Study Reveals In-View Ads Tripled the Return on Ad Spend Compared to Not-In-View Placements

New IAS Report Finds Quality Path Optimization Drives Improved ROI and Supply Chain Visibility

IAS Expands Partnership with TikTok to Provide Leading Comprehensive Third-Party Brand Safety Measurement Suite for the Platform

IAS Selected to Provide Transparency to Netflix’s Advertising Platform

IAS Integrates Good-Loop’s Green Media Technology to Offer Carbon Emissions Measurement for Digital Advertisers

IAS Media Quality Report Finds Ad Buyers Must Rethink Viewability Optimization in Changing Ad Market

New IAS Report Finds Majority of Media Experts Are Concerned About Changing Policies Impacting Their Digital Media Buys

IAS Announces Audio Ad Verification Certified for Use on Pandora’s Platform

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