How to avoid made-for-advertising and AI slop sites
The holiday season is the biggest advertising opportunity of the year — and also the riskiest. As consumer demand spikes across Black Friday, Cyber Monday, and December holidays, low-quality inventory surges in the form of Made-for-Advertising (MFA) sites, ad clutter, and AI-generated “slop” content.
The result? Wasted budgets, weaker performance, and damaged brand trust.
Watch Turn Holiday Risk into ROI: How to avoid made-for-advertising and AI slop sites on-demand below, where IAS experts Scott Pierce (Senior Director, Product) and Jeremy Kanterman (VP, Research & Insights) share:
- Why MFA, AI slop, and ad clutter thrive during the holiday season
- How poor-quality placements can erode conversion rates and ROI
- Practical steps to safeguard your budgets and maximize performance this holiday season
Don’t miss this opportunity to get ahead of holiday risks and set your campaigns up for success. Watch the webinar now.
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