LONDON, 12 February 2019 — Michael Tuminello, VP of Publisher Products at Integral Ad Science (IAS), has been honoured with the IAB Tech Lab Service Excellence Award for outstanding contributions to VAST 4.1 video specifications. The award recognises IAB Tech Lab member companies and individuals for their noteworthy work on IAB Tech Lab initiatives over Read the full article...
Lisa Utzschneider will join IAS as CEO, effective January 7, 2019. After eight years as CEO & President of IAS, Scott Knoll has chosen to move into an advisory role for the company. read more
New IAS Offering Helps Reduce Brand Safety Risk in the Digital Ecosystem. December 5, 2018 – New York, NY – Integral Ad Science (IAS) and YouTube previously partnered to launch a beta test addressing the need for third-party brand safety and suitability measurement on the platform. Today the Brand Safety and Suitability solution moves out Read the full article...
The latest Integral Ad Science Media Quality Report provides benchmarks for viewability, brand safety, ad fraud, and time-in-view across display and mobile web advertising across Sweden, Norway, Finland and Denmark. read more
The latest Integral Ad Science Media Quality Report provides UK benchmarks for viewability, brand safety, ad fraud, and time-in-view across display, video, mobile web, and in-app advertising. read more
Integral Ad Science and Snapchat now offer advertisers viewability and ad fraud measurement solutions to employ across their Snapchat in-app video buys. read more
IAS announces a partnership with FreeWheel’s ad management platform that allows publishers to measure the quality of their digital video for viewability, brand safety, and fraud. read more