Integral Ad Science Recognized in the Inc. 5000 List for 3rd Consecutive Year
IAS announces it has again ranked on the Inc 5000 list.
Italy | Engage: Weborama & Integral Ad Science Partner to Measure Video Advertising Quality
August 2nd, 2016 – Weborama, the European leader in data science within the ad tech field, has chosen the global leader in quantifying digital media quality, to create a unique integration providing greater ability to measure the quality of video advertising campaigns. Integral...
Italy | Engage: Weborama & Integral Ad Science Partner to Measure Video Advertising Quality
August 2nd, 2016 – Weborama, the European leader in data science within the ad tech field, has chosen the global leader in quantifying digital media quality, to create a unique integration providing greater ability to measure the quality of video advertising campaigns. Integral...
UK | The Drum: World’s Biggest Media Buyer GroupM Hires John Montgomery as Its Online Standards Enforcer
July 26th, 2016 – GroupM is intent on raising the bar in digital advertising by tasking John Montgomery with expanding ad accountability and clamping down on fraud globally. “As brand safety officer, Montgomery, also executive vice president, will work to ensure “the...
France | Offremedia: IPG Mediabrands and Integral Ad Science White Paper: Ad Viewability and Attention
Offremedia: IPG Mediabrands and Integral Ad Science White Paper: Ad Viewability and Attention
France | Pubdigitale: How does viewability impact ad attention and effectiveness?
July 12, 2016 – IPG Mediabrands and Integral Ad Science has published in France their white paper about ad viewability and attention. “IPG Mediabrands (Initiatives, UM, Cadreon) et Integral Ad Science publient aujourd’hui en France leur livre blanc « Visibilité...
France | White Paper – IPG Mediabrands FR and Integral Ad Science
July 12th, 2016 – White Paper from IPG Mediabrands France and Integral Ad Science to research Viewability and advertising recall. How does viewability impact advertising effectiveness? “IPG Mediabrands (agences Initiatives, UM, Cadreon) et Integral Ad Science publient aujourd’hui en France...
Integral Ad Science Steps Up Its Anti-Fraud Game With Swarm Acquisition
July 11, 2016 — AdExchanger discusses our acquisition of Swarm Enterprises and gives an overview of how IAS detects fraud. As fraudsters get smarter, anti-fraud players must evolve to put up a worthy fight. To scale its fraud detection capabilities,...
France | Air of Melty: IAS France Announces Five New Hires
July 11, 2016 – IAS expands operation in France with addition of sales managers, client services managers and new marketing manager hire. “Quand Integral Ad Science France annonce des recrutements, elle le fait fois 5 ! En effet, ce sont...
France | Offremedia: Five New Arrivals at Integral Ad Science France
July 11th, 2016 – Integral Ad Science bolsters its team in France with five new hires. “Dans un contexte de forte croissance, Integral Ad Science, société technologique spécialisée dans la mesure et l’optimisation de la qualité média pour la publicité...
