Press Releases Archives

Integral Ad Science Expands its Integration with The Trade Desk to Bring Brand Safety Data to Mobile In-App Video and Display

Additional features allow advertisers to bid on inventory that meets specific brand safety parameters on display, video, and mobile

May 22, 2017

News Press Releases

IAS Announces Next-Gen Viewability Measurement Capability in Partnership with Fortune 500 Companies

Integral Ad Science (IAS), the technology and analytics company that empowers advertisers to influence consumers everywhere, is partnering with a select group of Fortune 500 companies to determine, measure and control how viewable exposure time and frequency have a role...

May 2, 2017

News Press Releases

Integral Ad Science to collaborate on Brand Safety Reporting for YouTube

Integral Ad Science (IAS), the technology and data company that empowers the advertising industry to effectively influence consumers everywhere, is working with Google to deliver brand safety reporting on YouTube. With brand safety concerns at the forefront for advertisers, Google...

April 11, 2017

News Press Releases

Yahoo Gemini partners with Integral Ad Science for open viewability measurement

We’re hearing a clear message from marketers that they want independent third-party measurement for their campaigns. Today, Yahoo added a new capability to our open measurement suite: viewability measurement for Yahoo Gemini native image ads. We also expanded our relationship...

February 3, 2017

News Press Releases

Digital media veteran appointed to accelerate Integral Ad Science growth across Europe

Integral Ad Science (IAS) today announced the appointment of Nick Morley to the newly created role of Managing Director EMEA. Based in London, Morley is charged with driving the company’s continued growth and further expansion in key European markets.

January 30, 2017

Integral Ad Science Launches Open Source SDK to Drive Mobile Innovation for the Advertising Industry

News Press Releases

Integral Ad Science Launches Open Source SDK to Drive Mobile Innovation for the Advertising Industry

Integral Ad Science (IAS), the technology and data company that empowers the advertising industry to effectively influence consumers everywhere, today announced that it will open source its mobile verification software development kit (SDK) for media quality measurement. With this SDK,...

December 8, 2016

News Press Releases

The Trade Desk Integrates Integral Ad Science’s Video Viewability Pre-Bid Targeting to Increase Effectiveness of Digital Video Buys

Integral Ad Science (IAS), the technology and data company that empowers the advertising industry to effectively influence consumers everywhere, today announced that The Trade Desk, a leading global demand-side platform, will integrate IAS’s full pre-bid video targeting suite to its...

November 2, 2016

News Press Releases

Integral Ad Science and AOL Expand Relationship, Announcing Full Integration of Anti-Fraud, Brand Safety, and Viewability Tools Across Video and Display

Integral Ad Science (IAS), the technology and data company that empowers the advertising industry to effectively influence consumers everywhere, today announced that AOL has integrated IAS video viewability pre-bid targeting into the ONE by AOL platform.

October 13, 2016

News Press Releases

Integral Ad Science H1 2016 Media Quality Report highlights ad fraud, brand safety, and viewability trends for programmatic and direct advertising across multiple platforms.

London, UK, 27 September 2016: Integral Ad Science (IAS), the technology and data company that empowers the advertising industry to effectively reach and influence consumers everywhere, today released findings from its H1 2016 UK Media Quality Report. Skyscraper ads (160x600px)...

September 27, 2016

Integral Ad Science Becomes First MRC-Accredited Viewability Measurer to Gain Accreditation for SIVT Detection for Desktop and Mobile Web Traffic

News Press Releases

Integral Ad Science Becomes First MRC-Accredited Viewability Measurer to Gain Accreditation for SIVT Detection for Desktop and Mobile Web Traffic

Integral Ad Science (IAS), the technology and data company that empowers the advertising industry to effectively reach and influence consumers everywhere, today announced it is the first company accredited by the Media Rating Council (MRC) for viewable ad impression measurement...

September 22, 2016

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Portfolio categories: Press Releases

Integral Ad Science Expands its Integration with The Trade Desk to Bring Brand Safety Data to Mobile In-App Video and Display

IAS Announces Next-Gen Viewability Measurement Capability in Partnership with Fortune 500 Companies

Integral Ad Science to collaborate on Brand Safety Reporting for YouTube

Yahoo Gemini partners with Integral Ad Science for open viewability measurement

Digital media veteran appointed to accelerate Integral Ad Science growth across Europe

Integral Ad Science Launches Open Source SDK to Drive Mobile Innovation for the Advertising Industry

The Trade Desk Integrates Integral Ad Science’s Video Viewability Pre-Bid Targeting to Increase Effectiveness of Digital Video Buys

Integral Ad Science and AOL Expand Relationship, Announcing Full Integration of Anti-Fraud, Brand Safety, and Viewability Tools Across Video and Display

Integral Ad Science H1 2016 Media Quality Report highlights ad fraud, brand safety, and viewability trends for programmatic and direct advertising across multiple platforms.

Integral Ad Science Becomes First MRC-Accredited Viewability Measurer to Gain Accreditation for SIVT Detection for Desktop and Mobile Web Traffic

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