News, Press Coverage

In-App Viewability Makes Strange Bedfellows Out of Fierce Competitors

Mar 15, 2017

Viewability vendors, including Integral Ad Science, DoubleVerify and Moat, are banding together in an uneasy alliance to tackle in-app viewability using open-source software – but the problem is far from solved.

Read the full article here on AdExchanger.

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