Case Studies Archives

OMD ACHIEVED AN 87% LIFT IN ADD-TO-CART RATES WITH IAS TOTAL VISIBILITY

OMD, a leading global media agency, used IAS Total Visibility to deliver an incredible 87% increase in add-to-cart rates. This case study shows how actionable insights can transform campaign performance. THE CHALLENGE OMD needed greater transparency into their media investments...

November 27, 2024

OMD & Nissan Lift Conversions Through Comprehensive Measurement & Optimization Solutions

Attention Case Studies Contextual Targeting Featured

OMD & Nissan Lift Conversions Through Comprehensive Measurement & Optimization Solutions

OMD and Nissan enlisted the help of IAS, implementing key measurement and optimization products including Quality Attention, Total Visibility, and Context Control to drive superior results. Download the case study for more.

September 25, 2024

Mastercard Improves Campaign Performance with IAS

Case Studies Programmatic

Mastercard Improves Campaign Performance with IAS

Mastercard and Dentsu partnered with IAS to build a custom pre-bid strategy for their programmatic campaigns.

October 20, 2023

Toyota Maximizes Campaign Performance with IAS

Case Studies Contextual Targeting Programmatic

Toyota Maximizes Campaign Performance with IAS

IAS measurement and optimization solutions drive programmatic campaign results for Toyota The challenge: Global automotive leader Toyota and its partners, The&Partnership and Xaxis, wanted to enhance Toyota’s programmatic performance, drive better results, and access actionable insights across their digital campaigns....

September 6, 2023

Case Studies Viewability

IAS Drives Stronger Brand Lift for Emerging Electric Auto Brand

IAS partnered with Upwave to demonstrate how IAS in-view powers brand lift In this case study, IAS partnered with Upwave and an emerging electric automotive brand to show the role media quality plays in driving business results for the auto...

August 23, 2023

Category: Case Studies

OMD ACHIEVED AN 87% LIFT IN ADD-TO-CART RATES WITH IAS TOTAL VISIBILITY

OMD & Nissan Lift Conversions Through Comprehensive Measurement & Optimization Solutions

Mastercard Improves Campaign Performance with IAS

Toyota Maximizes Campaign Performance with IAS

IAS Drives Stronger Brand Lift for Emerging Electric Auto Brand

ACCESS THE STUDY NOW.

Access the case study now.

Access the guide now.

Access the research now.

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Category: Case Studies

OMD ACHIEVED AN 87% LIFT IN ADD-TO-CART RATES WITH IAS TOTAL VISIBILITY

OMD & Nissan Lift Conversions Through Comprehensive Measurement & Optimization Solutions

Mastercard Improves Campaign Performance with IAS

Toyota Maximizes Campaign Performance with IAS

IAS Drives Stronger Brand Lift for Emerging Electric Auto Brand

ACCESS THE STUDY NOW.

Access the case study now.​

Access the guide now.​

Access the research now.​

Sign up for insights right to your inbox.

GET IN TOUCH

DOWNLOAD CONTENT

Subscribe now

Access the case study now.

Access the guide now.

Access the research now.