Products Archives

The Right Audience, Right on Time: Audience-Enhanced Targeting (AET) Segments for Back-to-School Season

IAS has expanded its Audience-Enhanced Targeting library with new segments built specifically for one of the year's most competitive shopping seasons.

June 22, 2026

IAS Quality Connect Brings Transparency to Publisher Campaign Optimization

IAS Quality Connect gives publishers direct, near real-time visibility into the exact media quality preferences that advertisers working with IAS enable for their campaign (which advertisers can opt-in to enable), allowing both sides to work together with total transparency.

June 18, 2026

IAS Brings Episode-Level Pre-Bid Optimization for Podcasts on and off Spotify via The Trade Desk

Featured Our Partners Products

IAS Brings Episode-Level Pre-Bid Optimization for Podcasts on and off Spotify via The Trade Desk

Building upon the AI-driven brand safety and suitability solutions previously introduced for the Spotify Audience Network, IAS is bringing unmatched precision to the space. Through an expanded partnership with Spotify, IAS has launched episode-level pre-bid optimization for programmatic audio—available first...

June 16, 2026

Brand Safety & Suitability Products Proprietary Platforms

Expanding Transparency: IAS Brings Brand Safety and Suitability Measurement to YouTube Audio Ads Campaigns

Integral Ad Science (IAS) is expanding its AI-driven Total Media Quality (TMQ) brand safety and suitability measurement to YouTube Audio Ads campaigns. This expansion provides advertisers with independent, third-party transparency for their audio investments, ensuring consistency across the entire YouTube...

June 11, 2026

IAS Agent: Always-On Campaign Insights Built for Action

Products

IAS Agent: Always-On Campaign Insights Built for Action

When you need answers, IAS Agent accelerates your path to insight — surfacing clear, informed recommendations in minutes rather than hours. And because every recommendation comes with the reasoning behind it, you're never left in the dark. You stay confident...

June 5, 2026

Brand Safety & Suitability Featured Products

Cut the AI Slop: IAS Low-Quality GenAI Avoidance Is Now Live

Protect your brand from low-quality AI-generated content—before and after the bid–with IAS Quality Sync and Context Control Avoidance.

May 29, 2026

Brand Safety & Suitability Featured Products Proprietary Platforms

Stop Wasting Ad Dollars: How Social Optimization Changes the Math

Stop wasting social ad spend in 2026. Learn how IAS Social Optimization boosts engagement, lowers CPMs, and reduces unsuitable impressions for more efficient, data-driven campaigns.

May 22, 2026

What Winning Brands Do Differently on Social in 2026

In this environment, the brands winning on social aren't just spending more. They're operating smarter. They've made a fundamental shift in how they think about social media quality — and it's showing up in their results.

April 30, 2026

IAS Launches IAS Total TV Solutions Giving Marketers ‘Linear-Like’ Transparency for Connected TV

CTV & Video Featured Products

IAS Launches IAS Total TV Solutions Giving Marketers ‘Linear-Like’ Transparency for Connected TV

IAS is closing the transparency gap with IAS Total TV. This comprehensive suite of solutions is designed specifically to bring the clarity and accountability of linear broadcast to the streaming world.

April 27, 2026

Expanding Transparency: IAS Brings Total Media Quality Measurement to TikTok’s Performance Solutions

Our Partners Products Proprietary Platforms

Expanding Transparency: IAS Brings Total Media Quality Measurement to TikTok’s Performance Solutions

Integral Ad Science is expanding its Total Media Quality (TMQ) coverage to TikTok Lite and TikTok’s performance-driven ad formats: Search, Upgraded Campaign Creation Experience for Brand & Smart+ Traffic Objectives, and GMV Max. This expansion provides advertisers with comprehensive media...

April 20, 2026

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Category: Products

The Right Audience, Right on Time: Audience-Enhanced Targeting (AET) Segments for Back-to-School Season

IAS Quality Connect Brings Transparency to Publisher Campaign Optimization

IAS Brings Episode-Level Pre-Bid Optimization for Podcasts on and off Spotify via The Trade Desk

Expanding Transparency: IAS Brings Brand Safety and Suitability Measurement to YouTube Audio Ads Campaigns

IAS Agent: Always-On Campaign Insights Built for Action

Cut the AI Slop: IAS Low-Quality GenAI Avoidance Is Now Live

Stop Wasting Ad Dollars: How Social Optimization Changes the Math

What Winning Brands Do Differently on Social in 2026

IAS Launches IAS Total TV Solutions Giving Marketers ‘Linear-Like’ Transparency for Connected TV

Expanding Transparency: IAS Brings Total Media Quality Measurement to TikTok’s Performance Solutions

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