Publisher Archives

IAS + Burt Intelligence: Bringing Publishers a Unified View of Their Data

IAS + Burt Intelligence: Bringing Publishers a Unified View of Their Data

IAS is partnering with Burt Intelligence, a leading analytics and reporting platform built specifically for digital publishers. Together, we’re making it easier for publishers and sell-side platforms to unify their data, verify quality, and streamline operations — all in one...

December 10, 2025

Ad Fraud Brand Safety & Suitability Contextual Targeting CTV & Video Featured Open Web Publisher Research Social Platforms Viewability

The 2026 Industry Pulse Report

The 2026 Industry Pulse Report provides a first look at how advertisers and publishers are preparing for an era defined by AI, video-first consumer behavior, and a demand for quality.

December 8, 2025

Publica by IAS and Samsung Ads Renew Exclusive Global CTV Partnership

CTV & Video Our Partners Publisher

Publica by IAS and Samsung Ads Renew Exclusive Global CTV Partnership

Publica by IAS and Samsung Ads have renewed their exclusive global partnership to continue powering premium connected TV (CTV) advertising experiences. The extended collaboration strengthens a relationship that monetizes video programming across CTV inventory more effectively while ensuring that Samsung...

September 30, 2025

Ad Fraud Brand Safety & Suitability Contextual Targeting Featured Publisher Research

The 2025 Industry Pulse Report

From shifting priorities to anticipated challenges, this year’s Industry Pulse Report offers a comprehensive look at how media experts are preparing for these shifts so you can stay ahead of the curve. Access the report now.

November 19, 2024

Quality Attention For Publishers and Platforms

Attention Featured Insights Publisher

Quality Attention For Publishers and Platforms

Publishers and platforms can demonstrate the true impact of their inventory, optimize for engagement, and align with advertiser KPIs with Quality Attention. Read more here.

October 3, 2024

Transition with Ease to IAS: A Message for Oracle Customers, Partners, and Employees

Contextual Targeting Efficiency & Optimization Featured Insights Publisher Viewability

Transition with Ease to IAS: A Message for Oracle Customers, Partners, and Employees

For Oracle Advertising customers and partners, IAS is here to facilitate your smooth transition to our Measurement and Optimization solutions.

June 13, 2024

WHITE PAPER: Master the Art of CTV Monetization

CTV & Video Publisher Research

WHITE PAPER: Master the Art of CTV Monetization

It has never been more important for streaming publishers to build ad breaks that enable them to grow their share of advertising budgets while also providing audiences with a seamless, linear-like experience. Read more here.

May 6, 2024