Author at Integral Ad Science

H2 2020 Media Quality Report

Evolving World Events in H2 2020 Impacted Brand Risks according to the Latest Media Quality Report by IAS The latest Media Quality Report provides global benchmarks for viewability, brand safety and suitability, and ad fraud across digital environments and channels...

April 19, 2021

Masters of Media Interview – Amy Ho – The Trade Desk

Featured Insights Resources

Masters of Media Interview – Amy Ho – The Trade Desk

In this exclusive “Masters of Media” series, Integral Ad Science (IAS) speaks to the Movers and Shakers of the Southeast Asia advertising industry, on all matters digital. Amy Ho is the Senior Director for North Asia Data Partnerships at The...

April 12, 2021

How Digitalisation Has Levelled the Playing Field for Gender Equity

Insights

How Digitalisation Has Levelled the Playing Field for Gender Equity

Manasa Denning, Senior Director of Solutions Engineering, North America & APAC, Integral Ad Science, shares how a shift in attitudes towards the traditional 9-6 setup, brought about by the acceleration of digital transformation during the COVID-19 pandemic is helping level the...

April 8, 2021

Insights Open Web

IAS Programmatic Summit 2021 Executive Breakfast Round Up

Ashton Media’s 2021 Programmatic Summit certainly packed a punch and Integral Ad Science were delighted to play a vital part at the event by hosting an early morning Programmatic Summit Executive Breakfast on ‘‘Media Efficiency in the Age of Privacy’ ...

April 7, 2021

On Demand: While the Cookie Crumbles, Will Contextual Targeting Rise?

Contextual Targeting Featured Webinars & Videos

On Demand: While the Cookie Crumbles, Will Contextual Targeting Rise?

For years, we’ve been using cookies to track our website visitors and collect data that helps us target ads to the right audiences. We also use them to learn about what our visitors are checking out online when they aren’t...

March 29, 2021

Featured Resources

Your 2021 Guide to the OM SDK

As part of the IAB Working Group for The Open Measurement Software Development Kit (OM SDK), we are excited to support the expansion of standardised measurement to Open Web Video, available now for integration! The OM for Open Web Video...

March 26, 2021

Insights

IAS Launches Globally Accredited Training for Digital Ad Verification

Ad verification specialist Integral Ad Science (IAS) has launched IAS Academy, which it claims is the industry’s first globally accredited training program for digital ad verification. The program provides training to digital media and advertising professionals from IAS experts...

March 24, 2021

Insights

IAS Achieves Recertification From The Trustworthy Accountability Group

Integral Ad Science (IAS), a global leader in digital ad verification, today announced that the company has achieved global recertification from the Trustworthy Accountability Group (TAG) for 2021. IAS successfully earned all three of TAG’s certification seals that apply to...

March 19, 2021

Xandr and IAS Partner to Offer Advertisers Stronger Contextual Capabilities

Open Web Topics

Xandr and IAS Partner to Offer Advertisers Stronger Contextual Capabilities

Singapore, March 11, 2021 — Integral Ad Science (IAS), a global leader in digital ad verification, today announced that Xandr’s buying platform, Xandr Invest, now offers IAS’s contextual targeting and contextual avoidance capabilities across all programmatic buying. Available globally, advertisers...

March 11, 2021

Contextual Targeting Research

Kekuatan Konteks di Indonesia

Dunia periklanan digital sedang bergeser dan satu hal yang menjadi jelas: konteks sangatlah penting. Bayangkan membaca artikel tentang menabung dan berinvestasi, lalu melihat iklan mobil mahal. Atau membuat reservasi untuk restoran mewah dan melihat iklan untuk layanan keuangan. Anda mungkin...

March 10, 2021

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IAS Team

MORE POSTS BY IAS Team

H2 2020 Media Quality Report

Masters of Media Interview – Amy Ho – The Trade Desk

How Digitalisation Has Levelled the Playing Field for Gender Equity

IAS Programmatic Summit 2021 Executive Breakfast Round Up

On Demand: While the Cookie Crumbles, Will Contextual Targeting Rise?

Your 2021 Guide to the OM SDK

IAS Launches Globally Accredited Training for Digital Ad Verification

IAS Achieves Recertification From The Trustworthy Accountability Group

Xandr and IAS Partner to Offer Advertisers Stronger Contextual Capabilities

Kekuatan Konteks di Indonesia

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IAS Team

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