Validate your media quality on Netflix today
Experience industry-leading transparency on Netflix. As previously announced, IAS is among the first media quality partners to measure Viewability and Invalid Traffic (IVT) on Netflix, available now.
Taking Action on Attention: Volume I
We’ve seen firsthand how ad measurement and optimization capture attention that drives ROI. Download the white paper, Taking Action on Attention, to harness the power of attention and drive superior business results now.
Introducing Integral Ad Science’s New Chief Revenue Officer
By Yannis Dosios, Chief Commercial Officer, Integral Ad Science I am delighted to announce that effective today, Sarah Martinez, our IAS SVP Sales for Americas, is promoted to the position of Chief Revenue Officer for the Buy-Side. This move will...
The IAS “Stop the Bot” Challenge
Last month, the IAS Threat Lab released our report on the 404bot, a domain-spoofing, malicious bot that we caught with our sophisticated fraud-detection technologies. While we’re glad to have discovered 404bot, the truth is that not all bots are bad....
