Share on LinkedIn
Share on XIAS is expanding our Total Media Quality solution to Nextdoor, giving advertisers a new level of confidence and transparency on one of today’s fastest-growing neighborhood platforms.
With Total Media Quality for Nextdoor, marketers can now measure viewability, invalid traffic, and brand safety and suitability across Nextdoor’s in-feed ad formats — supporting Newsfeed campaigns on Mobile web and Desktop web.
Safeguard and scale with confidence
IAS pairs its AI-driven multimedia technology with Nextdoor’s own moderation tools to help brands protect their campaigns while reaching engaged local audiences. Total Media Quality for Nextdoor provides industry-aligned, third-party measurement across all 12 industry-standard brand safety categories and four risk levels, so advertisers can validate their optimization settings and keep campaigns running in trusted environments.
Pre-bid opportunity
IAS also powers Nextdoor’s first-party brand safety optimization tool, giving managed accounts the ability to apply pre-bid blocking based on customized suitability settings. This first-to-market partnership allows advertisers to take a proactive approach to brand protection before an impression is ever served.
Total Media Quality for Nextdoor is now live in the U.S., with support for 90+ languages supporting Newsfeed campaigns on Mobile web, In-App, and Desktop web.
Ready to protect and scale your Nextdoor campaigns?
Access the one sheet below and contact an IAS representative to get started.
