MarTech Advisor: The Top Three Common Misconceptions about Brand Safety
A brand safety system is all about preventing these kinds of things from happening.
Everything you wanted to know about fake news
In just the last few weeks, we’ve seen an intense focus on “fake news” and what it means to the advertising community. And with that scrutiny comes a lot of questions. Here are some answers.
UK | Warc: A call for collaboration: setting the standards for global ad quality
With programmatic ad spend expected to reach £2.5bn in 2016, factors such as brand safety, ad fraud, and viewability are ongoing concerns for the digital advertising industry.
