programmatic Archives

Watch On-Demand – The Future of DOOH in ANZ

Join industry experts, Jessica Miles, IAS Country Manager ANZ, Laura Wall, Head of Programmatic at Shopper Media Group, Phoebe Chan, Operations Director, Performance at Publicis Media and Jason Cooper, Founder and MD of Thorndyke as they discuss how advertisers can...

October 27, 2020

Masters of Media Interview – Rachita Pandya Shah, Gojek

Insights Mobile & In-App programmatic Resources

Masters of Media Interview – Rachita Pandya Shah, Gojek

In this exclusive “Masters of Media” series, Integral Ad Science (IAS) speaks to the Movers and Shakers of the Southeast Asia advertising industry, on all matters digital. Rachita Pandya Shah is the Lead Product Manager – New Media Monetization at Gojek. She has...

October 21, 2020

Ad Fraud Brand Safety & Suitability Media Quality Reports programmatic Resources

H1 2020 Media Quality Report

IAS releases H1 2020 Media Quality Report - Global Benchmarks with ANZ Insights

October 6, 2020

Brand Safety & Suitability CTV and Video Insights programmatic

IAS Partners with Google in Building An Industry-Leading Automated Tag

IAS today announced the first automated tag to seamlessly wrap campaigns with both ad server and third-party verification tags for Campaign Manager.

October 2, 2020

Safeguarding the future of digital advertising with programmatic

Insights programmatic

Safeguarding the future of digital advertising with programmatic

Our ANZ Country Manager Jessica Miles discusses programmatic advertising its challenges and transparency within the supply chain. “As the marketing and advertising world becomes more and more complex with the introduction of newer technologies, platforms, and tools, the fundamentals of...

September 24, 2020

Navigating the Complexities of the Evolving World & Evolving Mediums

Channels CTV and Video programmatic Topics

Navigating the Complexities of the Evolving World & Evolving Mediums

On-Demand Webinar - How to work with technology partners who can help you navigate the evolving complexity of digital advertising efficiently. Join Integral Ad Science’s Laura Quigley with Colleen NGO from Xaxis and Rachita Pandya Shah from Gojek as they discuss the evolving world and evolving...

September 23, 2020

Press Release: Verizon Media DSP and IAS

Insights programmatic

Press Release: Verizon Media DSP and IAS

Verizon Media DSP and IAS Lead The Way Giving Advertisers the Ability to Target Towards Suitable Content September 21, 2020 – New York, NY – Integral Ad Science (IAS), the global leader in digital ad verification, today announced that Verizon Media’s DSP...

September 23, 2020

On-Demand Webinar – Short Term ROI vs Long Term Consumer Relationships

programmatic Webinars & Videos

On-Demand Webinar – Short Term ROI vs Long Term Consumer Relationships

In a finite budget world, what role will context, creativity and connection play in balancing the short term ROI needs with the long term brand relationship with the consumers? Join industry experts, Laura Quigley SVP APAC IAS, Kabeer Chaudhary Managing...

August 21, 2020

IAB Member Q&A with Jessica Miles on Programmatic Digital Out of Home

Insights programmatic

IAB Member Q&A with Jessica Miles on Programmatic Digital Out of Home

Although digitisation of OOH screens and related revenue now represents the majority of the out of home industry, programmatic trading of this inventory is only now becoming more common. IAB Australia interviewed Jessica Miles, Country Manager of Integral Ad Science...

July 22, 2020

Benefits of Programmatic Advertising and the Programmatic Supply Chain

programmatic Topics

Benefits of Programmatic Advertising and the Programmatic Supply Chain

Programmatic Advertising As the marketing and advertising world becomes more and more complex with the introduction of newer technologies and tools, the fundamentals of what we’re trying to accomplish remain unchanged: connecting the right people with the right message at...

July 16, 2020

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Category: programmatic

Watch On-Demand – The Future of DOOH in ANZ

Masters of Media Interview – Rachita Pandya Shah, Gojek

H1 2020 Media Quality Report

IAS Partners with Google in Building An Industry-Leading Automated Tag

Safeguarding the future of digital advertising with programmatic

Navigating the Complexities of the Evolving World & Evolving Mediums

Press Release: Verizon Media DSP and IAS

On-Demand Webinar – Short Term ROI vs Long Term Consumer Relationships

IAB Member Q&A with Jessica Miles on Programmatic Digital Out of Home

Benefits of Programmatic Advertising and the Programmatic Supply Chain

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Category: programmatic

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