Insights Archives

Introducing Integral Ad Science’s New Chief Revenue Officer

By Yannis Dosios, Chief Commercial Officer, Integral Ad Science I am delighted to announce that effective today, Sarah Martinez, our IAS SVP Sales for Americas, is promoted to the position of Chief Revenue Officer for the Buy-Side. This move will...

April 6, 2023

Featured Insights

Track your brand’s carbon footprint with measurement from IAS and Good-Loop

IAS has teamed up with Good-Loop, a purpose-led ad platform, to offer advertisers the opportunity to measure the carbon emissions generated by their digital ad campaigns. Read more here.

April 5, 2023

Brand Safety & Suitability CTV & Video Featured Insights Programmatic

New Fully On-Screen and Content-Level CTV pre-bid segments

Stop wasting valuable impressions and target premium content with the confidence that your CTV investments are delivered fully on-screen. Read more here.

April 4, 2023

Industry-leading media quality on Amazon Publisher Services Connections Marketplace

Featured Insights Publisher

Industry-leading media quality on Amazon Publisher Services Connections Marketplace

IAS is integrating with Amazon Publisher Services (APS) as the first verification provider on APS's Connections Marketplace — a services marketplace where publishers can easily activate technology solutions with little or no new development work, saving them time and creating new revenue opportunities.

March 28, 2023

Media Rating Council continues IAS accreditation

Featured Insights

Media Rating Council continues IAS accreditation

Accreditation matters. And it matters today in digital advertising more than it ever has before. Media Rating Council (MRC) accreditation is the gold standard for our industry, signaling to the marketplace that our solutions adhere to both the MRC's minimum standards for media rating research and industry-accepted standards for digital campaign measurement and verification.

March 16, 2023

International Women’s Day Spotlight: Lisa Utzschneider

Insights

International Women’s Day Spotlight: Lisa Utzschneider

In honor of International Women’s Day, we’re spotlighting the women leading our organization to a successful future. Lisa Utzschneider, IAS’s CEO, chatted with us about building confidence, finding your voice in your career, and the importance of ensuring diversity and...

March 8, 2023

International Women’s Day Spotlight: Tania Secor

Insights

International Women’s Day Spotlight: Tania Secor

In honor of International Women’s Day, we’re spotlighting the women leading our organization to a successful future. Tania Secor, IAS’s Chief Financial Officer, chatted with us about finding work-life balance, asking for what you need, and being a spark in your...

March 7, 2023

International Women’s Day Spotlight: Lisa Nadler

Insights

International Women’s Day Spotlight: Lisa Nadler

Leading up to International Women’s Day on March 8, we’re spotlighting the women leading our organization to a successful future. Lisa Nadler, IAS Chief Human Resources Officer, sat down to talk about the women throughout her life who have inspired...

March 6, 2023

Brand Safety & Suitability Featured Insights Mobile & In-App

IAS now a badged TikTok Measurement Partner

IAS is excited to join the TikTok Marketing Partners Program as a badged Measurement partner for their new Brand Safety & Suitability category. IAS joins a community of carefully selected and innovative third-party providers that allow marketers to effectively monitor the quality of their media buys, ensuring their media investments across TikTok are appearing next to content that is brand safe and suitable.

February 24, 2023

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Category: Insights

Introducing Integral Ad Science’s New Chief Revenue Officer

Track your brand’s carbon footprint with measurement from IAS and Good-Loop

New Fully On-Screen and Content-Level CTV pre-bid segments

Industry-leading media quality on Amazon Publisher Services Connections Marketplace

Media Rating Council continues IAS accreditation

International Women’s Day Spotlight: Lisa Utzschneider

International Women’s Day Spotlight: Tania Secor

International Women’s Day Spotlight: Lisa Nadler

IAS now a badged TikTok Measurement Partner

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