IAS Brings Total Media Quality Measurement to Nextdoor Advertisers
IAS is expanding our Total Media Quality solution to Nextdoor, giving advertisers a new level of confidence and transparency on one of today’s fastest-growing neighborhood platforms.
GUIDE: Maximize Your Ad Spend for the Big Game
How reaching consumers with contextual targeting during the big game drives performance and ROI.
How Industry Experts Are Tackling Challenges in Social Media and Digital Video
From AI-generated content to influencers, learn why the video-first era is redefining how marketers manage quality and brand risk.
From Achievement to Acceleration: Looking Ahead to IAS Priorities in 2026
CEO Lisa Utzschneider shares how IAS is accelerating media quality in 2026 with AI-powered innovation, global expansion, and industry-leading trust and transparency. Read more here.
Introducing IAS Agent: Your AI-Powered Assistant that Instantly Uncovers Deep Insights and Powers Performance
IAS is pleased to introduce IAS Agent — a new AI-powered assistant designed to help marketers activate campaigns faster, uncover deeper insights instantly, and optimize performance at scale.
IAS + Burt Intelligence: Bringing Publishers a Unified View of Their Data
IAS is partnering with Burt Intelligence, a leading analytics and reporting platform built specifically for digital publishers. Together, we’re making it easier for publishers and sell-side platforms to unify their data, verify quality, and streamline operations — all in one...
The 2026 Industry Pulse Report
The 2026 Industry Pulse Report provides a first look at how advertisers and publishers are preparing for an era defined by AI, video-first consumer behavior, and a demand for quality.
Performance & Brand Equity in the New Media Landscape
How advertisers can drive performance and elevate brand reputation in a dynamic media landscape In a digital world where unpredictability is the norm, advertisers face the constant challenge of safeguarding their brand’s reputation — but cost often gets in the...
IAS Earns MRC Accreditation for Third-Party Measurement on Amazon Properties
Integral Ad Science achieved a major industry milestone—earning Media Rating Council (MRC) accreditation for its server-to-server (S2S) integration of Amazon DSP impression, viewability and invalid traffic data into its digital ad measurement platform. Read more here.
How Kinesso Drove a 33% Lift in Conversions with IAS’s Dynamic Performance Profiles
Kinesso sought an automatic tool to meet performance goals for their major advertiser client. Dynamic Performance Profiles was the answer — read more to find out why.
