Share on LinkedIn
Share on XIn December 2016, we surveyed over 1,000 digital advertising professionals across ad tech companies, agencies, brands, and publishers, about 2016 trends and predictions for 2017.
Click below to see what’s top of mind for the year.
What’s top of mind for 2017?
Related Posts
Social Performance Without Compromise
If social is your fastest-moving channel, your suitability strategy shouldn’t be the slowest. Our latest whitepaper breaks down how leading advertisers are navigating this reality, including real-world results from telco, insurance, and entertainment brands, and what those lessons mean for...
Inside Genisys: The 25-Million-Device Fraud Network Built with AI
Discover how the Genisys mobile ad fraud scheme used nearly 500 AI-generated domains to create a synthetic web, launder fraudulent traffic, and hijack everyday devices. Learn about IAS Threat Lab's action with Google to disrupt this operation.
Signals of Safety: Brand Integrity for the AI-Driven World
AI is a strategic priority for most media organizations heading into 2026. But speed alone isn’t the objective. As this series explores the role of AI in advertising, one idea remains central: automation works best when it reinforces authenticity.
