Featured Archives

IAS Highlights: Cannes Lions 2026

From anchoring major panels across the Croisette to a packed fireside chat and an absolute powerhouse happy hour on the water, our presence at Cannes reflects our commitment to turning media quality into a true closed-loop performance engine.

July 2, 2026

Case Studies Contextual Targeting Featured

How OMD Hong Kong Delivered Automated Campaign Efficiency for a Top Logistics Brand

Discover how OMD Hong Kong partnered with Integral Ad Science (IAS) to automate campaign optimization for a top logistics brand, resulting in a 28% lower Cost Per Click (CPC) and a 67% lower Cost Per Qualified Visit (CPQV).

June 24, 2026

IAS Quality Connect Brings Transparency to Publisher Campaign Optimization

IAS Quality Connect gives publishers direct, near real-time visibility into the exact media quality preferences that advertisers working with IAS enable for their campaign (which advertisers can opt-in to enable), allowing both sides to work together with total transparency.

June 18, 2026

First-Party Data Just Got A Lot Smarter: IAS and Databricks CustomerLake

Featured Our Partners Updates

First-Party Data Just Got A Lot Smarter: IAS and Databricks CustomerLake

Bypass technical bottlenecks and turn static customer data into dynamic, high-converting audiences at the speed of AI with IAS and Databricks CustomerLake.

June 16, 2026

IAS Brings Episode-Level Pre-Bid Optimization for Podcasts on and off Spotify via The Trade Desk

Featured Our Partners Product

IAS Brings Episode-Level Pre-Bid Optimization for Podcasts on and off Spotify via The Trade Desk

Building upon the AI-driven brand safety and suitability solutions previously introduced for the Spotify Audience Network, IAS is bringing unmatched precision to the space. Through an expanded partnership with Spotify, IAS has launched episode-level pre-bid optimization for programmatic audio—available first...

June 16, 2026

Stop Just Announcing Sales. Start Driving Them.

Contextual Targeting Featured Guides

Stop Just Announcing Sales. Start Driving Them.

As major retail events like Amazon Prime Day, Walmart Deals, and Target Circle Week approach, consumers will be flooded with promotions, discounts, and competing messages. Our latest guide helps marketers cut through the noise and turn seasonal demand into measurable...

June 9, 2026

How Stellantis Is Turning Attention Into a Competitive Advantage

Attention Case Studies Featured

How Stellantis Is Turning Attention Into a Competitive Advantage

Stellantis, IAS, and Publicis Media deployed a global attention strategy. See the case study to learn how optimizing 13 billion impressions drove a 165% engagement boost and 33% ad recall.

June 4, 2026

Brand Safety & Suitability Featured Product

Cut the AI Slop: IAS Low-Quality GenAI Avoidance Is Now Live

Protect your brand from low-quality AI-generated content—before and after the bid–with IAS Quality Sync and Context Control Avoidance.

May 29, 2026

Brand Safety & Suitability Featured Product Social Platforms

Stop Wasting Ad Dollars: How Social Optimization Changes the Math

Stop wasting social ad spend in 2026. Learn how IAS Social Optimization boosts engagement, lowers CPMs, and reduces unsuitable impressions for more efficient, data-driven campaigns.

May 22, 2026

Outshine The Competition: Your Guide To A Sizzling Summer Campaign

Contextual Targeting Featured Guides

Outshine The Competition: Your Guide To A Sizzling Summer Campaign

Your guide to capturing high-intent shoppers throughout the full summer season.

May 19, 2026

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Category: Featured

IAS Highlights: Cannes Lions 2026

How OMD Hong Kong Delivered Automated Campaign Efficiency for a Top Logistics Brand

IAS Quality Connect Brings Transparency to Publisher Campaign Optimization

First-Party Data Just Got A Lot Smarter: IAS and Databricks CustomerLake

IAS Brings Episode-Level Pre-Bid Optimization for Podcasts on and off Spotify via The Trade Desk

Stop Just Announcing Sales. Start Driving Them.

How Stellantis Is Turning Attention Into a Competitive Advantage

Cut the AI Slop: IAS Low-Quality GenAI Avoidance Is Now Live

Stop Wasting Ad Dollars: How Social Optimization Changes the Math

Outshine The Competition: Your Guide To A Sizzling Summer Campaign

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